Templates and designs
Templates save you starting from scratch: ready-written sequences and designs that carry your brand.
Company details
First of all, fill in your company: company name, address, logo, main colour and signature. They make up the legal footer and the designs.
Designs
A design is how the email looks: from one that looks hand-written (what works best for sales emails) to one with your logo and colours. They all look right on mobile and in dark mode.
If you change a design, you can save it as your own design to use in other campaigns.
Example sequences
In Templates you’ll find complete sequences in five languages: sales introduction, welcome for new customers, win-back, follow-up after a trade fair… Each comes with its emails and days to wait. When you use one, a paused campaign is created for you to adapt.
What you must always change
The parts in square brackets, such as [your product], are for you: Secuenza warns you if an email still has any.